Designing Parasitesby Yuval Saar | 09.12.15
Last month, Israeli designer Eran Rozenfeld had the honor of presenting his project at the renowned Lodz Design Festival as part of the “Make Me” exhibition. The project, called PVC Parasite, was Rozenfeld’s final project in the Department of Industrial Design at the Avni Institute of Arts and Design, from which he graduated in 2014.
30 year-old Rozenfeld lives in Ben Shemen, a pastoral village in central Israel where he was born. He started working on the project with the aim of finding a new connection between wood and plastic. “At first, I focused my research on closely observing my living environment, with an emphasis on taking trips to the Ben Shemen Forest. There I looked for different connections between living creatures in the forest and inanimate objects like rubbish, or the connection between different stones and plants,” he explained.
“I sorted out the different connections in diagrams, and the research drew me to focus on different parasites in the forest: natural parasites and ‘industrial parasites’, meaning the rubbish. That’s how I got to the PVC tubes, of which there is plenty in the forest. I simultaneously worked at home and made a lot of attempts to connect between the materials (tubes in different sizes and raw or processed wood). I made the connections by heating the tubes with a bonfire and sort of fixed them onto the wood in different ways. For instance, the tubes can grasp the tree branches and the plastic can be inserted into the clefts at the trunk of the tree.”
How was the project received? What kind of reactions did you get?
“People reacted really well to it. They mostly said that the action itself was very simple and the final product reflects how it was made. They were very enthusiastic once they saw that the lamp could move on the pole. This is what the judges in the competition said about it (in translation from Polish): The project stands out in the interesting way it utilizes existing PVC materials. In his description of the project, the designer proclaimed biological materials to be strong source of inspiration, and while many designers state that, few can really say that it’s reflected in their final product. In this project, it has a wonderful expression. Additionally, the lamps, which are made in a very DIY spirit, really show that a strong emphasis is placed on the small details and the final finish (something that is truly lacking in other projects).”
Today, some of the lamps are on sale at the Madafim store in Jaffa and Rozenfeld is already working on the creation of new ones. He is also experimenting with different projects that would carry the spirit of his first creation and is planning an interactive exhibition in which visitors would be able to see him creating lamps live.
Translation from Hebrew: Joy Bernard